Storefronts, catalogues, pricing logic and checkout, wired into the ERP and CRM the business already runs. Our Commerce department designs for negotiated pricing, approval flows and integrations that consumer platforms tend to ignore.
The same three-phase process behind everything we build: consult, build, run. This department changes what happens inside each phase, not the structure.
Catalogue structure, pricing rules and the systems the store needs to talk to.
Storefront, checkout and the B2B features the buying process actually needs.
Migration with minimal downtime, then ongoing conversion work.
Here is what "Commerce" actually means once an engagement starts.
Company accounts, negotiated pricing and approval workflows built in, not bolted on.
Complex product structures and tiered pricing handled properly.
So the storefront reflects real inventory and customer data.
Ongoing work on checkout and flow, not a one-off launch.
Here's what people usually want to know about the Commerce department before they get in touch.
Mostly Shopify Plus and Tiendanube Evolución, chosen based on the market and the complexity of the catalogue and pricing rules, plus fully custom builds when negotiated B2B pricing, approval workflows or punchout integrations go beyond what an off-the-shelf platform supports natively. The platform is a means to an outcome, not the starting point of the conversation.
Not out of the box, which is exactly the gap our Commerce department fills. We build tiered and customer-specific pricing, quote and approval workflows, and company account structures with multiple buyers and permission levels on top of platforms like Shopify Plus, so the storefront reflects how B2B buying actually works instead of a consumer checkout with a login screen bolted on.
Yes, that's a core part of the department, not an add-on. The storefront is wired into the systems that already hold inventory, pricing and customer data, so stock levels, pricing and order history stay accurate instead of drifting between two systems that don't talk to each other.
Migration is staged and planned as part of the launch phase, not treated as a weekend cutover and a prayer. We map the existing catalogue, customer accounts and order history first, build and test the new platform in parallel, and cut over with a plan for minimising downtime and protecting SEO rankings through redirects.
Both. Launch is the start of the conversion optimisation work, not the end of the engagement: checkout flow, catalogue navigation and pricing presentation get refined against real usage data after go-live, the same way we treat any product as something that keeps improving rather than shipping once.
The Commerce department is the full discipline: storefronts, catalogues, pricing, checkout, ERP/CRM integration, ongoing optimisation. B2B Commerce is a named solution inside it for companies whose main problem is specifically tiered pricing, quote workflows, punchout and account-level permissions. If that's the whole brief, B2B Commerce is the faster way to scope it; if it's part of a wider platform rebuild, it sits under Commerce.
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